Monday, October 24, 2016

SHREM'S NEWBIES BUT TO-BE'S: "LOVE TO HATE IT" - Off Bloom


One can never have enough of new Scandinavian synth pop acts right? One of my favourite fellow bloggers - Disco Naïveté was singing this new Danish trio's praises the other day. "Love To Hate It" is a richly produced slice of Nordic Pop and places Off Bloom confidently on the map of European POP. Catchy yet alternative, this effervescent, unpretentious song may just be the remedy we need in yet another mediocre week for POP new releases.

Check out the whole "Love To Hate It" EP below.

The video was directed by Nadia Marquard Otzen.